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In this page you will find:
a . Questions to ask when interviewing
agents.
b . Antonio & Alexia’s Marketing
plan.
c . What kind of documents you need to have
when selling your home.
d . Partial glossary of real estate terms.
When you sign a listing agreement, you actually hand
over your house keys to the Realtor you choose! Make sure you
know him well and that his reputation and knowledge is something
you are familiar with. It is important to hire the right salesperson
the first time. The following questions will help you score
a winner.
| 1. |
How long have you been
selling real estate?
The level of experience is extremely important;
you agent should be a full-time realtor, because you need
his full time attention and potential homebuyers are out
there at different times. |
| 2. |
What professional real estate designations
do you have?
The initials that follow their name show their commitment
to staying current in the field of real estate, they show
that the individual has completed a course of specialty
education. Look for the following: GRI,
CRS, E-Pro among others.
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| 3. |
How many homes have you sold in the past year
in this neighborhood?
You want to know that the individual knows your area, and
that he is active and current in the local real estate market.
His knowledge of the neighborhood or lack thereof will have
an impact on how he sells your house to potential homebuyers.
Ask to see evidence of his recent sales.
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| 4. |
What is you average list-to-sale-price ratio?
These numbers should be very close to each other, it is
important to you because you want to know that the agent
will not overprice your listing. This is the most common
mistake sellers make.
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| 5. |
What is the average length of time your listings
are on the market?
The longer the time, the more likely the salesperson is
not a stickler for marketing nor is he realistic about pricing.
There are only two reasons a house will not sell: either
the condition is too poor for the asking price or the price
is too high compared to similar homes for sale in the area.
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| 6. |
What specifically will you do to get my home
sold?
Expect a detailed plan of action to be already in place,
dates of open houses, suggestions about preparing the house
for showing, inspections recommended, how often will you
hear from the agent once you have given him the listing?
Look for a Realtor who can commit to the level and method
of communication -e-mail, fax, telephone- you prefer.
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| 7. |
Tell me about your Marketing Plan; do you have
an online presence?
Any Realtor can list your home, but only the one with a
specific, time-tested plan already in place can achieve
the best results. The online presence is by far the most
important for a seller. You should be shown copies of recent
advertising materials, color flyers, newspaper advertising,
and above all: VISUAL TOURS! Buyers like to see pictures,
but they love video tours.
The E-Pro certification after the agent’s name shows
that he is Internet savvy. Go for the best!
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| 8. |
Please give me the names and phone numbers of
three sellers you worked with.
Nothing better than checking with the previous clients the
Realtor dealt with, these people will be the best reference
as to how the agent and his team work. Don’t neglect
this part. Call them as ask about their experience selling
their house with this agent.
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We
really like our clients! As soon as you list with us, and
within 3 hours of signing the listing agreement, your house
will be on the Internet! We are highly trained and
prepare these visual tours ourselves, no need for additional
appointments with photographers; we can change, add, and modify
these tours anytime from our desk. This is a very personalized,
and unique service unmatched by our competitors.
We create a very detailed VISUALTOUR of your property with
beautiful photographs to attract and hold the viewers attention.
This technology allows us to hold an “Open House”
on your property 24 hours 7 days a week without disturbing you
at all!
This home tour will be placed on our website: www.listedbyAntonio.com
From here, prospective homebuyers and other real estate agents
can view it, or email it to their clients, friends and relatives
regardless of where in the world they are.
In addition, will also make this home tour available to other
websites as well as leading Internet Real Estate Sites such
as Realtor.com, Homeseekers.com, Yahoo.com and many others.
This Internet home tour attracts thousands of prospective buyers
from around the world and around the corner to your property
every day!
Within the first 2 days we will:
- Photograph your home for the Internet ‘s Visual tour.
- Input your home on the Realtor’s MLS computer system
- Schedule Brokers Open House
- Prepare Newspaper advertising
- Schedule Sunday Open House for the general public
- Prepare Colorful Flyers to distribute to other Realty offices.
- Assist you with the preparation of all necessary Disclosures
for the buyer
- Schedule home inspections as needed. We will be present
each time.
- E-mail VISUALTOUR to other Realtors and homebuyers in our
database.
Our services always include:
- Twice weekly report, via e-mail, personal visit, or phone
call.
- One of us is always available to you, you will have our
cell phone numbers
- When offers are presented, we will advise and counsel you
appropriately
- As your representatives, we will meet: appraisers, home
inspectors, repairmen etc.
- We are both Notary Publics, and can expedite your signing
of documents at home.
- We advertise and market your property until it sells. Actually,
until escrow closes.
- A personal and quick response to our online and offline
advertising.

When selling a home, sellers are required to have several
documents in order to transfer title of the property to the
new owners. Here is a partial list. Call or e-mail if you
have a question for us.
- THE CLUE REPORT - Comprehensive Loss Underwriting
Exchange Reports
What is a CLUE Report? CLUE stands for Comprehensive Loss
Underwriting Exchange. It is a comprehensive database of
personal property information relating mainly to insurance
claims on private property. CLUE was developed by, and is
currently operated by, ChoicePoint Asset Co., a Georgia
firm.
If the homeowner has filed too many claims with insurance
companies, the buyer of the home might not be able to obtain
fire insurance! Fire insurance is a condition of the loan
for the house; therefore if there is no fire insurance,
no loan, escrow does not close.
How can an individual obtain a copy of their CLUE report?
CLUE reports can only be obtained by an individual for the
home or property he or she currently owns and resides in.
The reports can be obtained from ChoicePoint over the web
at www.choicetrust.com or through regular mail. ChoicePoint
charges $9.00 for each report requested via standard mail
and $12.95 for each electronic report. Buyers are now requesting
this report in the original offer in order to make sure
that the house qualifies for fire insurance.
- Information about your present mortgages.
The title company will need to pay off all loans
against the property, copy of the current bills showing loan
numbers and the institution that holds the mortgages.
- Homeowners Association Documents.
Especially if you live in a condo or townhouse, it
is called the CC&R’s, these documents will allow
the potential buyer to see what kind of restrictions and conditions
are in place. The lenders also have an interest in seeing
if there is any kind of litigation.
- Copies of finalized city permits
| If any additions or remodeling
has been done to the property, the appraiser
->> will require a copy of these
permits in order to give value to those improvements.
The city or county offices can give you a copy. |
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- Copy of Family Trust
If the title of the property is held in any kind of trust,
the title company will require seeing this document before
title is transferred.
- Copies of Rental Agreements.
If the property you are selling has tenants, the
buyer and the lender must review all agreements you have with
them.
Depending you your particular situation, there might
be other documents required when selling your property, just
call us if you think we can help you get prepared before selling.

I know that some real estate terms are rather confusing, so
in order to help you understand some of these, here is a partial
list with some tongue and cheek comments from us. If you run
into a term that you don’t understand, please e-mail or
call with your questions. We are always here for you!
ALIENATION CLAUSE - (Has nothing to do with
ALIENS…!)
A clause in a promissory note or mortgage, which provides that
the balance of the secured debt becomes immediately due and
payable at the option of the mortgagee upon the alienation of
the property by the mortgagor.
ATTORNMENT - (Has nothing to do with tormenting
an ATTORNEY…!)
The act of a tenant formally agreeing to become the tenant of
a successor landlord; as in attorning to a mortgagee who has
foreclosed on the leased premises.
BENCH MARK - (Has nothing to do with kids &
crayons on a park bench)
A mark affixed to a permanent reference or monument, such as
an iron post or a brass marker (usually embedded in a cement
sidewalk), used to establish elevations and altitudes over a
surveyed area.
BALLOON PAYMENT - (Actually, this is typically
not a celebration time…!)
The final payment of a note or obligation, which is substantially
larger than the previous installment payments, and which repays
the debt in full; the remaining balance which is due at the
maturity of a note or obligation.
CLOUD ON TITLE – (Even on a sunny day,
you can have one of these)
Any document, claim, unreleased lien or encumbrance which many
impair or injure the title to property or make the title doubtful
because of its apparent or possible validity.
ENCROACHMENT – (Don’t get the
roach killer just yet…!)
An unauthorized invasion or intrusion of a fixture, or other
real property wholly or partly upon another's property, thus
reducing the size and value of the invaded property.
ESCHEAT - (Thoughts of infidelity often occur
here…!)
The reversion of property to the state when a decedent dies
intestate and there are no heirs capable of inheriting, or when
the property is abandoned.
GIFT TAX - (No, the IRS does not do this…)
A graduated federal tax paid by a donor upon making a gift.
GRANDFATHER CLAUSE – (No, grandpa has
nothing to do with this, well, just a bit.)
Common expression used to convey the idea that something, which
was once permissible continues to be permissible despite changes
in the controlling law.
JUNIOR MORTGAGE - (No, the kid did not take
another loan on the house!)
A mortgage, which is subordinate in right or lien priority to
an existing mortgage, on the same realty, such as a second mortgage.
LIQUIDATED DAMAGES – (Nothing to spill
here)
An amount predetermined by the parties to an agreement as the
total amount of compensation an injured party should receive
in the event the other party breaches a specified part of the
contract.
LOSS PAYEE – (Nobody is missing here)
The person designated on an insurance policy to be paid in case
the insured property is damaged or destroyed
MECHANIC'S LIEN – (No, it is not another
tool to fix the car with)
A statutory lien created in favor of material men and mechanics
to secure payment for materials supplied and services rendered
in the improvement, repair or maintenance of real property.
NEGATIVE CASH FLOW – (Sounds like my
checking account!)
The investment situation where cash expenditures to maintain
an investment, (taxes, mortgage payments, maintenance, etc.)
exceed the cash income received from the investment.
PARTY WALL – (There is no music or drinks
provided here)
A wall, which is located on or at a boundary line between two
adjoining parcels and is used or is intended to be used by the
owners of both properties in the construction or maintenance
of improvements on their respective lots.
RUNNING WITH THE LAND - (This could keep you
in good shape)
Rights or covenants which bind or benefit successive owners
of a property are said to run with the land, such as restrictive
building covenants in a recorded deed which would affect all
future owners of the property.
Our Promise To You; Our Client
We sincerely believe that we, as a team and
as individuals are by far the best Realtors you could possibly
hire. We are dedicated professionals who love what we do 100%
of the time.
You can find us on line at www.listedbyAntonio.com
or at a senior center somewhere in the bay area where we often
volunteer to demonstrate ballroom dancing, our second love.
Please give us the opportunity to meet with you when you are
in the process of hiring a Realtor to sell your property.
Via our famous VISUALTOURS, we guarantee you that we will
“SHOW YOUR HOUSE TO THE WORLD”
Sincerely.
Antonio
& Alexia
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